Christmas Holiday “Booze It & Lose It” Campaign

What It Is

The Holiday Booze It & Lose It campaign is a statewide impaired‑driving enforcement initiative run by the North Carolina Governor’s Highway Safety Program. Its purpose is to prevent drunk and drug‑impaired driving during the high‑risk Christmas and New Year travel period through:

• Increased patrols

• Sobriety checkpoints

• Public awareness efforts

Law enforcement in all 100 counties participates, stepping up enforcement to remove impaired drivers before crashes occur.

Christmas Campaign Dates

Search results confirm two sets of dates depending on the year:

Current/Recent Campaign (as reported in news coverage)

• Now through January 4 — statewide stepped‑up patrols and checkpoints for the holiday season.

  
  

Official GHSP Planning Calendar

• December 16, 2024 – January 5, 2025 — Holiday “Booze It & Lose It” campaign window listed in the official NCDOT GHSP calendar.

Both sets of dates align with the same enforcement period: mid‑December through the first week of January, covering Christmas and New Year’s.

Why It Exists

The holiday season is one of the most dangerous times of year for impaired‑driving crashes. Officials emphasize that the campaign is designed to save lives by increasing visibility and enforcement when alcohol‑related crashes spike.

Mark Ezzell, director of the Governor’s Highway Safety Program, notes that “far too often, people make poor decisions that have serious and sometimes deadly consequences”.